Five Million Plus At The Gate
Talk about confidence. When the iPhone came out, it killed the watch business. Overnight, the wristwatch, an entrenched accessory, became unnecessary because iPhone users saw the time, all the time, as they quickly became addicted to their iPhones. Now, Apple is poised to revive the industry and has five million watches ready to launch this spring. While a nice looking Swatch fetches around $50, the anticipated price range for the Apple Watch is $349 for an entry-level timepiece to a SpaceX, sky-piercing $10,000 for an 18k gold Apple Watch Edition.